INIKA

Pure. Natural. Flawless.

We're INIKA Organic.

Australia's only 100% authentic, natural beauty brand. No footnotes, no asterisks, just the next generation of beauty standards.

To put it simply – we are more than clean.

Small earth, big impact

We live by it. What we leave out is just as important as what we put in. You’ll find no synthetic preservatives such as parabens, nor synthetic fragrances used for masking.

With the strictest natural ingredient criteria of any makeup and skincare brand in the world, our beauty products use only the finest botanicals and pure minerals which are proven to perform.

No silicones, chemicals or nasties. Just all the good stuff that nourishes your skin from the outside, in. Our products contain potent antioxidants to protect your skin from environmental stressors.

DB COSMETICS

Number 1 Makeup Brand in
Community Pharmacy

From an idea written on the back of a napkin to one of Australia's leading beauty brands, Designer Brands Cosmetics celebrates 15 years of growth in 2021.

Quality, Affordable Makeup
Rivals High-end Brands

An Australian success story that continues to grow, DB was founded by husband-and-wife team Tony and Sharon Rechtman of Total Beauty Network. The brand was created to challenge the notion that affordable makeup can't match the quality of high-end counterparts.

No Nasties

Our range is free of nasties such as parabens, talc, and bismuth, which we take great pride in. On top of that, all our products are 100% Certified Vegan and Certified Cruelty Free. They matter to us and always will because we are true to our ethos and values.